Name: Rupinder Cheema
Personal Assistant: Paul Marsh
Telephone: 020 7506 5610
Email: rupinder.cheema@isisep.com
Title: Investment Director
I work in the new investments team. This means I spend my time finding, understanding and backing great businesses. It’s a privilege to be honest, because it allows me to get to know entrepreneurial people and get behind what makes their businesses successful. My main focus is on the consumer sector, reflecting my experience in retail, but I get to look at all sorts of businesses.
I graduated from the LSE with a degree in Economics and then spent 8 years at KPMG. I qualified as a chartered accountant there before joining the Strategy Group, advising private equity and corporate clients on transactions. In 2004, I joined Arev, a newly formed investment boutique with a retail sector focused private equity fund. I was responsible for successfully managing through this investment portfolio which included Mountain Warehouse, Jones Bootmaker
and Duchamp.
